MOLDED
BRUSHES
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Competencies & Innovations
The secret of success:
Technology
In 2004, we were the pioneer in the area of molded brushes.
As a very early bird, we revolutionized the market and were able to produce a marketable mascara product.
Today, we produce molded brushes using three different injection molding processes. With each method we achieve outstanding precision, consistent quality, and impressive results thanks to production using intelligent high-tech tools. To date, we have successfully marketed more than 2 billion molded brushes.
We are the first supplier worldwide to have all manufacturing technologies for molded brushes available to use freely. We own the patents for manufacturing bi-injecting brushes via our SANDWICH technology and the technology branded as Moltrusion™. This makes us a really strong partner for molded brushes in the liquid cosmetics industry.
BRUSH DESIGN IN ONE STEP
One-Component
Technology
Our one-component injection molding technology allows us to produce mascara brushes in one step from a single material which we developed in-house exclusively for this purpose.
Our customers can specify brush color, form, and flexibility depending on the application.
Our disc brushes are an especially innovative design and the combination of discs and bristles gives mascara wearers clearly defined eyelashes and impressive length.
SURPRISING VARIETY FOR MORE STYLES
Two-Component
Technology
This technology patented by GEKA opens up increasing opportunities for design, uniqueness, and filigree quality.
Our process uses two components in a single machine. The rigid core is made first, then the soft elastomer for shaping the bristles is injected around it. This results in absolute precision and a super-soft application.
A Process That Has Set the Standard
MoltrusionTM Technology
Revolutionary and close to exclusive! A hollow core is produced first, then bristles are forced through the core under high pressure. This results in filigree bristles that sit tightly and securely on a stable, thin core. This proprietary molded brush manufacturing process has once again revolutionized the cosmetics industry and is still patented in some countries.
The MoltrusionTM process allows for extremely flexible bristles that are ideal for application on long, full, and seductively curved eyelashes. Brands can select a brush from a series of registered designs, as with all of our injection-molded processes. Choosing a different color creates an additional design feature. We develop and manufacture the tools used individually for each customer.
Bi-Injection Process
Sandwich Technolgy
This innovative two-shot technology is the answer for those that find molded brushes too hard and too stiff during application compared to fiber brushes. SANDWICH technology works with two different plastic materials – a soft one for the bristles and a harder one for the core. Thus, the brush becomes firm and provides great control for exact application.
By playing with four different shore degrees within the same brush design, make-up performance can be modified as desired. The two components of the brush allow two-colored variations and even transparent bristles – a great oppuortunity to differentiate on the market and add brand value to the brush.
