BRUSH   
  BEATS   

GEKA PRESENTS THE 
NEW COLLECTION   
BRUSH BEATS    

Mascara that flows with your rhythm  
Unique brush cuts 

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Perfect rhythm, precise look – all day long

The BRUSH BEATS collection brings a new diversity of brush designs to the stage. Whether star‑shaped, helix‑twisted, heart‑curved, or other distinctive geometries – each shape is crafted to capture and define the lashes in its own unique way.

With tailored fiber arrangements, specialized contours, and precise alignment, every brush makes its own statement and tells its very own lash story.

CLASSIC LASHES 

Elegant length, timeless curl (314886 pureLASH)

  • A twisted wire brush with triangular cross section
  • Made of GEKA‘s EOSbombyxPCR fiber to meet sustainability requirements
  • Perfect balance to catch the lashes from root to tip and provide extra length
  • SEPA fiber treatment for optimum combability and perfect separation of the eyelashes

HIP HOP LASHES 

Fat lashes, extra length (314887 urbanSTAR)

  • Twisted, helix-shaped brush designed to match the eye’s natural curve
  • Star-shaped core loads extra formula and releases it instantly onto lashes
  • 70° bristle twist creates ideal volume zones for even product distribution
  • Bristle arrangement grips lashes from root to tip for a strong lengthening effect
  • Blend of GEKA’s EOSbombyx2K and spikySNOWFLAKE fibers improves application lengthening effect

JAZZ LASHES 

Defined lashes, curled to perfection (314888 swingLASH) 

  • Classical shaped fiber brush with unique asymmetrical cross section
  • Long cylindrical section quickly coats longer lashes
  • Short conical tip reaches corner lashes with ease
  • Lashes are lifted during application for added curl and length
  • Semi-closed brush surface guides lashes into product-filled gaps for better bulk transfer
  • Made of GEKA‘s fibreDREAMS™ fiber

POP LASHES 

Curl that pops, length that shines (314883 heartBEAT)

  • Unique brush shape with fascinating heart-shaped cross section
  • Heart curves lift lashes for instant curl, length, and even bulk coverage
  • Heart tip separates and lengthens lashes with precision
  • GEKA’s EOSbombyx2K and spikySNOWFLAKE fiber mix enhances application
  • Delivers root-to-tip volume while combing out clumps

ROCK‘N‘ROLL LASHES 

Extra long, extra loud (314889 lashREBEL)

  • Fiber brush in extraordinary star-shape
  • The star shape helps to create reservoirs for the formula, to load & apply the right quantity in order to obtain a full black lash effect
  • The peaks of the star reliably separate and lengthen the eye lashes because they grab noticeably the lashes on the root
  • Made of GEKA‘s EOSstar fiber

TECHNO LASHES

Electric pulse, hyper-long lift  (314890 pulseBRUSH)

  • Timeless classical brush shape
  • Due to the snowflake shape the brush has perfect arranged reservoir zones for the formula, for stand-out lashes
  • Gives the lashes a natural voluminous effect without flaking
  • The perfect way to open your look and enlarge your eyes!
  • Made of GEKA‘s EOSbombyx fiber

Leadership in Mascara 

Immerse yourself in the world of GEKA – defined by passion for beauty, technical precision, and decades of expertise.

 

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Compability tests of bio-based or recycled materials and formulas must be implemented in each individual case. Tests can be done in GEKA's laboratory. Packaging can be both aesthetically attractive and sustainable.
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