Our in-house competence = your must-have make-up looks
Market knowledge and a Feel for trends
We take macro, social, and consumer trends and transform them into clear, innovative ideas for color cosmetic ranges.
GEKA’s powerful trend research and analysis help brands to stay on top with market insights and authentic creative
content. We provide you with what you need to know for must-have make-up looks and packaging concepts for the
upcoming seasons, which are achieved by our in-house design possibilities and guided by the latest innovations,
patented technologies, and manufacturing excellence.
Customers worldwide rely on our lab expertise, product engineering, and market intelligence. We are happy to offer advice,
either as an ad hoc service or a full-service solution!
TRENDS SPRING/SUMMER 2024
TRENDS AUTUMN/WINTER 2022/23
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Supported by our comprehensive market insights and our grasp of the latest trends, we are happy to offer advice, either as an ad hoc service development or a full-service solution!